W7 Lengthening Mascara - Black 10ml
W7 Lengthening Mascara in Black is designed to lengthen and define the appearance of lashes for a simple, polished eye look. Its black formula helps enhance lash definition, making it suitable for everyday makeup and more defined eye looks. The official W7 listing describes it as a simple lash staple. (W7 Makeup)
Out of stock
Introduction
W7 Lengthening Mascara – Black 10ml is an everyday eye-makeup product designed to give lashes a longer and more defined appearance. The official W7 product description presents it as a simple lash look and an everyday makeup staple, with Black listed as the available colour. (W7 Makeup)
The formula contains a combination of water, synthetic beeswax, carnauba wax, acrylates copolymer, conditioning and texture-supporting ingredients, preservatives, and CI 77499 (Iron Oxide Black) as the listed black colourant. Because cosmetic formulations can change, W7 recommends checking the product packaging for the most up-to-date ingredient list. (W7 Makeup)
Key Benefits
The main purpose of this mascara is lash definition and a lengthened-looking finish. It can be incorporated into a simple everyday makeup routine when you want your eyes to look more defined without adding multiple eye products.
Its black colour provides visible contrast against the lashes, while the mascara formula is designed to coat the lashes. The W7 listing specifically describes the product as one that lengthens and defines lashes. (W7 Makeup)
Suitable for
Unlike skincare products, mascara is not selected according to facial skin type. W7 Lengthening Mascara is primarily intended for people who want to enhance the appearance of their eyelashes with a black mascara.
It can suit different makeup styles, from a relatively simple daytime look to a more defined eye look. If you have particularly sensitive eyes or a known sensitivity to any cosmetic ingredient, review the packaging ingredient list before use.
Why Choose W7 Lengthening Mascara?
One advantage of this product is its straightforward purpose. Instead of combining several lash-focused products, you can use a single black mascara to add definition and a longer-looking appearance.
The official W7 page lists the product weight as 22g and gives dimensions of approximately 130 × 15 × 15 mm. The product page also identifies it as vegan-friendly. (W7 Makeup)
For BeautyBellBD customers in Bangladesh, this mascara can be a practical addition to an everyday makeup collection. It is particularly relevant for shoppers looking for a dedicated lengthening mascara rather than a product primarily marketed for volume.
Buying Information for Bangladesh
When purchasing W7 Lengthening Mascara from BeautyBellBD, check the current product price, stock status, available packaging and delivery information shown on the product page. Product availability and pricing can change, so the live BeautyBellBD listing should be treated as the final reference.
For authenticity, always check the packaging, product name, shade and batch information when the product arrives. If the packaging differs from an earlier version, compare the current ingredient information with the packaging because cosmetic formulations may be updated.
For related products, BeautyBellBD can internally connect this product with relevant Eye Makeup, Mascara, and Makeup category pages.
Authoritative product reference: W7 official product page
Ingredients
The following ingredients are verified against W7’s official product listing. (W7 Makeup)
Aqua / Water
Water is the base ingredient listed in the formula. It helps provide the liquid medium in which the other components of the mascara formula are incorporated. In a mascara formulation, it contributes to the product’s workable consistency during application.
Synthetic Beeswax
Synthetic beeswax is used as a texture and structure-supporting ingredient. In mascara, waxes help create the formula’s body and allow the product to coat the lashes. It contributes to the overall application characteristics of the mascara.
Copernicia Cerifera (Carnauba) Cera
Carnauba wax is a plant-derived wax used in cosmetics for its film-forming and texture properties. In this mascara, it is part of the wax system that helps give the formula structure and supports the coating of individual lashes.
Acrylates Copolymer
Acrylates copolymer is a film-forming ingredient commonly used in makeup formulations. In mascara, film-forming polymers can help the formula adhere to lashes and maintain the applied coating as the product dries.
Propylene Glycol
Propylene glycol is included in the formula as a multifunctional cosmetic ingredient. It can help with the formulation’s moisture balance and consistency, supporting the product’s application characteristics.
Dimethicone
Dimethicone is a silicone-based ingredient listed in the formula. It is commonly used in cosmetics to provide a smooth feel and improve the sensory characteristics of formulations. Here, it forms part of the mascara’s overall formulation rather than being a lash-growth ingredient.
Phenoxyethanol
Phenoxyethanol is a preservative used in cosmetic formulations to help protect the product from microbial contamination. Its inclusion supports product preservation during normal storage and use.
CI 77499 (Iron Oxide Black)
CI 77499 is the black iron oxide colourant listed by W7 for this mascara. It provides the black pigmentation responsible for the product’s visible colour on the lashes. (W7 Makeup)
How to Use
Simple Application Routine
- Start with clean lashes: Make sure your lashes are clean and free from excess oil, old mascara or other eye makeup.
- Open the mascara carefully: Remove the wand from the tube without repeatedly pumping it in and out, as this can introduce unnecessary air into the product.
- Apply from the lash base: Place the brush close to the base of the upper lashes and gently move it upward toward the lash tips.
- Build gradually: If you want more visible definition or a stronger lengthening effect, allow the first coat to settle and apply another light coat rather than using a large amount at once.
- Lower lashes: If desired, use the tip of the brush carefully on the lower lashes. Keep the product away from the inside of the eye.
- Finish your eye look: Once the mascara has been applied, complete the rest of your makeup routine as required. You can pair it with other BeautyBellBD Eye Makeup products available in the relevant category.
Precautions
- For external use around the eyes only.
- Avoid direct contact with the eyes.
- Do not use if the product causes irritation or discomfort.
- Do not share mascara with another person.
- Keep the container tightly closed when not in use.
- Follow the storage and expiry information printed on the packaging.
- Always check the current packaging for the latest ingredient information. W7 specifically advises customers to refer to the packaging for the most up-to-date ingredients. (W7 Makeup)
For a complete BeautyBellBD routine, you can internally link this product to Eye Makeup, Makeup Remover, and Makeup category pages.
Highlights
| Feature | Details |
| Product Type | Lengthening Mascara |
| Brand | W7 |
| Product Name | W7 Lengthening Mascara – Black |
| Size | 10ml* |
| Shade | Black |
| Best For | Lengthening and defining the appearance of lashes |
| Main Concern | Lashes that need additional visible definition |
| Finish | Defined, lengthened-looking lashes |
| Formula | Mascara formula with waxes, polymers and colourant |
| Key Ingredients | Water, synthetic beeswax, carnauba wax, acrylates copolymer |
| Colourant | CI 77499 (Iron Oxide Black) |
| Suitable For | Eye makeup / eyelashes |
| Application | Apply with mascara wand from lash base toward tips |
| Product Reference | W7 official product listing |
| Related Category | Eye Makeup → Mascara |
* Note: 10ml is the size supplied in the BeautyBellBD product name. W7’s official page currently states the product weight as 22g rather than specifying a millilitre volume, so the live product packaging should be used as the final packaging reference. (W7 Makeup)
Frequently Asked Questions
Is W7 Lengthening Mascara good for everyday makeup?
Yes. The official W7 description presents it as a simple lash look and an everyday staple, making it suitable for routine eye makeup. (W7 Makeup)
How do I use W7 Lengthening Mascara?
Apply the mascara from the base of the lashes toward the tips using the wand. Build the look gradually with additional light coats if desired.
Can I use this mascara if I have sensitive eyes?
If you have known cosmetic sensitivities, check the current ingredient list on the packaging before use. Stop using the product if irritation or discomfort occurs.
How can I check the price, stock and authenticity in Bangladesh?
Check the current BeautyBellBD product listing for the latest price and stock status. On delivery, inspect the packaging, product name, shade and batch information before use.
How should I store W7 Lengthening Mascara?
Keep the tube tightly closed and follow the storage instructions printed on the packaging. Avoid leaving the product exposed to unnecessary heat or direct sunlight.
Delivery Information
Authenticity Guarantee
We guarantee 100% authentic products sourced directly from official distributors and brand partners.
Read our Authenticity Promise →